One of the world’s leading futurists, Nancy Giordano, argues for a new kind of leadership, writes Arthur Goldstruck
It is somewhat reassuring to learn that Nancy Giordano has 43,000 unopened emails on her computer. As a global “brand futurist”, she is in demand to lead transformation strategies at major corporations, and present her framework for visionary leadership at conferences and events. She is also a mother of three and a part-time lecturer at Singularity University in Silicon Valley.
If someone operating at the cutting edge of technology has such a cluttered inbox, the rest of us can be forgiven for not keeping up. However, she reassures us, she is on top of the important correspondence. Speaking at VeeamOn, a conference hosted by data backup and management company Veeam in Miami, Florida, she makes the case for “audacious leadering” as the key to being on top of the rapid technological change that the coming years will bring. Continue reading
This definition, when applied to leadership, sounds like the type of place where we want to work. Places where we pursue dreams, not mission statements. Places where we are inspired, not managed. Places where we care about each other, not tear each other down. Where great ideas grow, where customers feel loved, and where we wear our company pride on our sleeves. A place, in other words, where we are inspired and high performance is the new normal. Continue reading
As a marketing manager, John Sculley developed the so-called Pepsi Challenge, which enabled the company to gain market share from Coca-Cola. In the 1980s, Sculley ran Apple — and had a famous run-in with Steve Jobs. Continue reading