Value

Vivek Wadhwa on Standing on Principles

Come Clean When Things Go Wrong

The controversies involving Jeff Bezos and Ralph Northam show why building trust is important

by Vivek Wadhwa 

Two notable Americans faced firestorms of criticism last week: A governor whose medical school yearbook page showed a racist image and a billionaire whose infidelity was exposed by a tabloid. The politician — Virginia governor Ralph Northam — handled the PR crisis in the worst way possible by deflecting and denying, which led to calls for his resignation. The reclusive billionaire, Amazon CEO Jeff Bezos, turned crisis into opportunity by disclosing embarrassing information and positioning himself as a superhero, telling everyone that he was standing up to a bully on their behalf. Continue reading

Deborah Perry Piscione - Creating Value First

Creating Value before Making Money

by Deborah Perry Piscione

In 2010, Stanford University graduate Kevin Systrom was working on a multifeatured HTML5 (the markup language that structures content for the web) check-in project on mobile photography, originally called Burbn. He began to build the prototype without any branding elements or design at all, just concentrating on its functionality and usability. After meeting a VC from Baseline Ventures and another from Andreesen Horowitz at a party, Systrom pitched his idea and within two weeks, he had raised a total $500,000 from both. Continue reading